| "I believe so strongly in what he says in this wonderful book. The lessons learned from it are truly essential… I’d like for each and every one of my clients to read this book. It could make such a difference."
Laurie Jacoby, Talent Agent, Napoli Management Group |

10 Chapters, 224 Pages |
|
It’s Not What You Say… combines the methodologies I have derived from 20+ years of coaching prominent actors, anchors, religious leaders, politicians, talk-show hosts, directors, producers and writers; with detailed and frank interviews from many well known celebrities such as Patrick Swayze (“Ghost,” “Dirty Dancing”), Bob Goen (“Entertainment Tonight”) and Dick Clark (“American Bandstand”). Experts confessing personal struggles and giving “insider” success tips, coupled with understandable and practical applications, promise to make this text “the standard” for professionals as well as laymen. |
What's in the Book
INTERVIEWS: Anecdotes from well-known personalities in high-profile professions that divulge personal techniques for powerful communication and success. Celebrity interviews include Dick Clark, NBA Coach George Carl, Patrick Swayze, Bob Goen, Lisa Rinna, Gary Chapman, United Press International Award winning producer Ronnie Clemmer, KTBS anchor Sherri Allen, 1997 Chairman of the Radio and Television News Directors Association Lucy Himstedt, MASH executive producer Alan Katz, political consultant Rick Dent, and president of Talent Dynamics Sandra Connell.
TECHNIQUES: Concrete step-by-step methodologies for the presentation of ideas, the formulation of personality, and the crafting of compelling communication.
EXERCISES: Easy yet highly effective exercises for a powerful communicator’s development and growth.
QUALITY KEYS: Summaries after every chapter highlighting key concepts.
INSPIRATIONAL QUOTES: Motivational nuggets from historic as well as contemporary figures.
GOAL SETTING: Techniques for concentrated learning and application.
SPECIAL SECTIONS: Separate chapters dedicated specifically for the unique needs of Actors, Anchors, Public Speakers, Athletes, Business Executives, and Talk Show Hosts.
Or, you may send a check or money order $19.95 plus $6.00 shipping to:
Bill Cakmis c/o Talent Dynamics
8828 Stemmons, Suite 510
Dallas, TX 75247
About Bill Cakmis
 |
Bill Cakmis has trained, advised, and developed media professionals, news broadcasters, entertainers, and public speakers for more than two decades. His expertise broadens the scope of their talents by instilling effective communication skills and implementing the use of successful goal-setting techniques. Bill's client list includes talk show hosts, CEOs, film and television stars, prime time directors, producers, writers, and even a presidential candidate. Bill lives in Dallas and works with a wide range of Talent Dynamics' clients.
As a writer, Bill's accomplishments include the interactive, multi-media educational program Columbus: Discovery and Beyond, the award-winning play Circle of Will, and the children's Christmas book The Secret of the Elves Elite (pub. date 11/01).
|
What They're Saying
|
To purchase the book online, click here.
Or, you may send a check or money order for $19.95 plus $6.00 shipping to:
Talent Dynamics
8828 Stemmons, Suite 510
Dallas, TX 75247
|
While teaching television and film at SMU, I found that most students lacked skills in presenting themselves and their ideas... Along comes a book that teaches just that. Read it, practice it. It can change your life.
Bob Banner, President Bob Banner Associates
This book is a valuable resource not just for communication students and coaches, but also for anyone seeking to become a more powerful communicator.
Mark Mulholland,Corporate, Director of Marketing, Lee Enterprises, Inc.
I believe so strongly in what he says in this wonderful book. The lessons learned from it are truly essential… I’d like for each and every one of my clients to read this book. It could make such a difference.
Laurie Jacoby, Talent Agent, Napoli Management Group
Bill Cakmis not only teaches you how to reach people, but how to hold them at your attention. Simply put...if you don't read it, you'll never be what you could have been.
Steve Burton, CBS Sportscaster , WBZ TV Boston
Why have some television personalities, newscasters and actors commanded our attention and respect for decades, while others never seem to connect with an audience? Cakmis' reflections are both wise and entertaining. They will be of value to seasoned as well as aspiring media professionals.
John K. Mayo, Dean & Professor, College of Communication, FSU |
|